Mazda
"Zoom zoom," the boy whispers as a sporty car races across the screen and into the distance of some deserted highway. Mazda promotes its line of vehicles with this child inspired phrase which it defines as "the exhilaration and liberation that comes from experiencing sheer motion." The question from many consumers in deciding whether to purchase a Mazda is whether the promise of that exhilaration holds true.
Mazda was founded in Japan during the 1920's and Mazda vehicles were first introduced to the United States in 1970 with the R100 coupe. Originally dominated by sports car models, in recent years, Mazda has expanded its market with a crossover SUV, a minivan and a hybrid Tribute.
Mazda has achieved much success at the race track. Its vehicles have won numerous awards in automobile racing. Mazda takes its knowledge of sports cars and applies it across all of its lines of vehicles so that innovations designed for race cars are used to enhance vehicles built for consumers. Mazda's current cutting edge technology includes the powerful MZR 2.3-liter engine and the RENESIS rotary engine.
Most Mazda models come equipped with four-wheel anti-lock braking (ABS) with standard electronic brake force distribution (EBD). Mazda has also focused on providing a stiff body structure in its models. The stiff structure will reduce noise and vibration and provide better quality riding and handling. Mazda has also implemented a 3-point engine mounting system to help smooth out the ride on rougher roads.
In the past, Mazda has been known as a manufacturer of moderately priced sports cars. The company attracted the attention of many Americans with the introduction in 1989 of the MX-5 Miata, which almost instantly became a cult classic. In the years since, Mazda has been viewed as a sports car manufacturer.
Mazda has proven in recent years that it makes more than sports cars. Its lines include several models that compete in the compact to mid-size category. You can find coupes, sedan, hatchbacks and now even minivans. Most come standard with safety features, such as anti-lock braking and front airbags. Side and curtain airbags are optional. All Mazda models tend to handle similarly to sports cars, but acceleration is lacking in the 4-cylinder models.
Overall for a sleek looking, affordable sports car or sports-like car, Mazda will have what you are looking for. Handling and performance rank high in customer reviews. Comfort and road noise seem to be sacrificed in the affordability of Mazdas. The smaller sports cars by definition will lack cargo space and comfort for more than a couple.
Mazda are reliable and affordable. Its models run through a spectrum of choices. There is a little something for everyone, depending on what you are looking for. As a moderately priced sports car, Mazda has models that will perform up to your expectations, especially with a 6 cylinder engine. Some comfort may be sacrificed. If you are looking for a reliable sedan or minivan for a more family oriented vehicle, Mazda will not disappoint. It offers all of the standard safety features at a very reasonable price.
Official Mazda Web Site: www.mazda.com
Mazda USA: www.mazdausa.com
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